Why Did Tommy Mello Build Fieldspark?

Fieldspark was built by home service, for home service. Tommy Mello leads one of the largest and fastest-growing home service companies in the country. After years of training and scaling thousands of technicians, he realized existing tools weren’t built fast enough, weren’t affordable at scale, and didn’t address the most important skills that actually move the needle.

Instead of waiting on someone else’s roadmap, Tommy decided to create Fieldspark—a platform forged in the field, designed to help technicians communicate better, close more sales, and deliver a world-class customer experience.

Why not just use another training or coaching tool?

Because none of them were designed inside a $300M+ home service company. Fieldspark is built from real-world trenches, not theory—every feature is informed by what it actually takes to win in home service industry.

What makes Fieldspark different?

• AI role-play: Technicians can practice objections with lifelike AI “customers,” learning how to respond under pressure.

• Tonality training: Words matter, but delivery matters more. Fieldspark helps techs master tone, pace, and confidence.

• Scorecards & accountability: Managers get real-time insights to coach better and recognize performance instantly.

• Affordable at scale: Built for teams of 10 or 1,000+—without pricing that breaks the business.

Why focus on tonality and objection handling?

Because in home service, success is 80% communication. Most sales are won or lost not on the product, but on how the technician delivers a message and overcomes hesitation. Fieldspark makes these critical skills a daily practice.

How does Fieldspark prepare for the future?

It’s designed to evolve. As AI advances, Fieldspark will deliver smarter practice scenarios, personalized training paths, and predictive scorecards that don’t just track performance but forecast it.

Is Fieldspark meant to be a software company?

The mission isn’t to chase a billion-dollar software valuation. Fieldspark was built first to fuel A1 Garage Door Service’s growth, profitability, and culture. Other companies benefiting from it is simply a bonus.

Why should other home service leaders trust Fieldspark?

Because it’s not software built in a tech lab—it’s battle-tested inside one of the largest home service companies in America. Fieldspark reflects what actually works in the field, where every call, every customer, and every dollar matters.

“By home service, for home service.”